Meow Mix
Meow ReMix
We had one mandatory, use the iconic jingle from 1974. The rest was beautiful cat chaos as continued the journey of using magical lineup of real cat artists to create an immersive world of fame, felines and litter boxes. Lots and lots of litter boxes.
Showcasing the idea that cats don’t all sing the same tune, but they certainly all still ask for Meow Mix by name. Combining an iconic tagline, new jingles, and irresistible taste, a star was born: enter, Meow ReMix— A campaign deeply celebrating the brand that cats still ask for by name while introducing our own genre-specific feline artist roster, with different taste all unified by the love of Meow Mix cat food. Everything from electronic music, to heavy metal, to country, there’s a taste sure to delight whatever flavor your cat likes most.
HouseKäat – Electron-Fueled Purring Machine
Director: Mathew Cullen // Mirada










